Powered by the Lucid Marketplace, our Impact Measurement product allows brands to survey people who have been exposed to their ads and optimize brand lift.
Our “Secret Sauce” for Ad Effectiveness? The Lucid Marketplace.
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Author: Laura Manning
What Does Cookieless Media Measurement Look Like?
Going cookieless doesn’t mean the end of media measurement as we know it. Here are the steps we are taking to easily transition into cookieless measurement.
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