The Trade Desk becomes the first DSP to integrate Lucid in-platform. Brand Lift helps clients measure the impact of digital campaigns.
Lucid has hired Pauline Wen to lead its legal efforts, including privacy and cyber security, transactions, compliance, and risk management processes.
Bridget Bidlack joins Lucid as SVP, Product. With her leadership and product expertise, the product team will move toward greater growth and innovation.
Programmatic sample platform Lucid has appointed Andy Ellis to the newly created position of chief revenue officer and managing director, North America, as part of a series of promotions to and within its senior leadership.
Lucid has partnered with US-based survey panel Welcome Research specializing in reaching Hispanic audiences.
Featured in Forbes: the Lucid Audience team ran a study to gauge tourists’ interest in visiting Puerto Rico after Hurricane Maria.
Programmatic sample platform Lucid has expanded its commercial team in Europe with the appointment of two new hires.
A city known for energy, tourism and hospitality is luring tech companies with its affordability and vibrant culture.
US – Programmatic sample platform Lucid has appointed two new members to its boards.
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