In today’s rapidly shifting environment, marketers need up-to-date, on-target brand measurement strategies to respond quickly to changing demands.
Why Better Measurement is the Secret to Proactive Branding
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Category: Impact Measurement Dashboard
Lucid Releases Real-time Brand Lift Measurement Product
Lucid’s new Impact Measurement Dashboard is a self-service tool that enables marketers to measure ad effectiveness and run brand lift studies.
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