Polling Solutions with LUCID
Whether you are running a general population, nationally-representative, or highly targeted survey, we have solutions to help you complete your study quickly and affordably.
Greater Feasibility
Our Marketplace is massive, which means you have direct access to a high number of respondents who meet your targeting criteria.
Survey Protection
Fast Results
Flexible Research Options
With self-serve software, like Marketplace and Theorem, as well as professional services, we’ll make sure you have an option that works for you.
Frequently Asked Questions
How long does it usually take for studies to start fielding?
Where are Lucid respondents sourced?
There are a few different ways that respondents are sent to surveys. Some respondents participate in online research panels, where they receive rewards for completed surveys. Others opt into rewards or loyalty programs that provide incentives via online games or apps. We also source respondents from online publishers who send their web traffic to surveys. The Lucid Quality Program evaluates our supply partners to ensure that customers receive high quality survey results.
What kind of security measures are in place to ensure that my results are high quality?
LUCID Marketplace on your terms
Explore our solutions for professionals. With Lucid’s suite of products, you’ll find the right participants for your study with fielding options that align with your project needs.
LUCID Marketplace
We match your survey with respondents who meet your targeting criteria, so you can get answers from the right people.
- More control over your insights
- Faster access to survey results
- High quality responses
- Fully transparent transactions
LUCID Theorem
This easy-to-use tool gives you access to millions of survey respondents in the U.S.
- Fixed pricing
- Easy setup
- Programming in Qualtrics
- Prepay option
Ad Measurement Solutions
Ensure that your campaign strategy is on track with our measurement tools. We can help you verify the impact of your ads and the accuracy of your data sets.
LUCID Impact Measurement
Survey consumers after they are exposed to your advertising campaign to measure its performance.
- Track success in real-time
- Smarter data visualization
- Optimize media performance
- Backed by powerful technology
LUCID Data Score
Measure the percentage of people in a data set that match the attributes you’re profiling.
- Audience composition data
- Data set accuracy
- Campaign audience verification
- Actionable results
Political Polling Posts
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“We run a lot of studies where we’re looking at specific target populations, and one of the appeals of Lucid is that we can get access to a number of different online data streams where quality control happens before they get to us.”
Heather Primm
Director of Operations at Data Decisions Group
Market Research
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