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Proof Sample

Survey Respondents for Advertising Research


Proof Sample gives market research firms access to the largest pool of survey respondents globally coupled with state-of-the-art technology to passively measure campaign exposure. Use Proof Sample to measure campaign effectiveness, set quotas for brand site visitors, or add online/mobile exposure to your ad & brand tracking programs with unparalleled access to a global network of opt-in panels in more than 65 countries.

Improve Feasibility and Ad Effectiveness Research With High Quality Sample Sources

Proof Sample allows you to dynamically identify and survey consumers who have been exposed to your campaign. Leveraging a pool of over 70 million unique high-quality opt-in survey panelists, and state-of-the-art technology to identify advertising exposure, Proof Sample allows you to achieve readable base sizes for campaigns of virtually any size, no matter how targeted.


Include Ad Exposure Data, Across Devices, to Your Ad and Brand Trackers

Proof Sample allows you to set quotas on your tracker based on advertising exposure to digital or mobile advertising. It is also possible to append ad exposure to your main tracker sample. No need for separate sample vendors – one team, one platform allows you to sample both your main tracker sample and your sample of customers exposed to a digital campaign – improving efficiency and speed.


Full-Service – or License the Technology and Manage the Projects Yourself

Have a project that requires respondents exposed to an ad campaign or website? Call our team of full-service sampling experts to access Proof Sample and we can manage all aspects of your project. For frequent users, Proof Sample can be licensed through Fulcrum, a robust Software as a Service (SaaS) operating platform that seamlessly combines field management, procurement, and real-time financial reporting.


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