Andy Ellis has 15+ years experience managing global operations, sales and technology teams in the market research industry. Andy joined Lucid as Senior Vice President of Corporate Development and transitioned into President of Federated Sample and Fulcrum, the original iterations of Lucid Marketplace. In March 2016, he became COO of Lucid. Before Lucid, Andy was Managing Director Europe and Asia-Pacific at Greenfield Online. He was part of the executive management team responsible for building them into a global, 600+ employee, publicly traded company as well as the ultimate sale of the business to Microsoft in 2008. Andy holds a B.A. in economics (Creighton University).