Academic Professionals

Academic researchers use Lucid to conduct online studies. With access to millions of vetted respondents, you’ll be sure to find the right audience for your survey.

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Academic Research with LUCID

Whether you are surveying the general population, nationally-representative samples, or a targeted demographic, we’ll help you run academic studies quickly and affordably.

Opt-in Surveys

All respondents opt-in to participate in your surveys, so they are aware of the requirements needed to qualify for a study.

Trusted Survey Panels

Our ecosystem of survey panels and other suppliers ensures that high-quality respondents are sent to your survey and compensated accordingly.

Fast Results

The Marketplace’s programmatic connections instantly match your surveys with qualified respondents – so you will get results quickly.

Eligible for IRB Approval

Many researchers who have sourced survey data through Lucid have had their research IRB-approved.

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Frequently Asked Questions

How long does it usually take for studies to start fielding?

Most studies begin fielding within hours of being launched – although the fielding time will vary, based on the length of your survey, cost per interview (CPI), and the audience you’re targeting. Harder-to-reach audiences may take longer to field.

Where are Lucid respondents sourced?

There are a few different ways that respondents are sent to surveys. Some respondents participate in online research panels, where they receive rewards for completed surveys. Others opt into rewards or loyalty programs that provide incentives via online games or apps. We also source respondents from online publishers who send their web traffic to surveys. The Lucid Quality Program evaluates our supply partners to ensure that customers receive high quality survey results.

What kind of security measures are in place to ensure that my results are high quality?

Lucid has default survey protection built in for all customers, on all surveys. Additionally, we have partnered with a number of survey platforms to provide easy enablement of advanced security features, such as Secure Client Callback (SCCB) and Hashing.

LUCID Marketplace on your terms

Explore our solutions for professionals. With Lucid’s suite of products, you’ll find the right participants for your study with fielding options that align with your project needs.

LUCID Marketplace

We match your survey with respondents who meet your targeting criteria, so you can get answers from the right people.

More control over your insights
Faster access to survey results
High quality responses
Fully transparent transactions

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LUCID Theorem

This easy-to-use tool gives you access to millions of survey respondents in the U.S.

Fixed pricing
Easy setup
Programming in Qualtrics
Prepay option

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Academic Research

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Respondent experience is important. From feasibility to fielding time, a positive respondent experience is crucial to good research.

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“We turned to Lucid because it was a way we could more affordably reach respondents in MSAs [metropolitan statistical areas] across the US. We found that the demographics of Lucid’s respondents matched what we expected from US census parameters.”

John Husser
Associate Professor of Political Science, Director of The Elon Poll at Elon University
Academic Research

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