Quality

August 22, 2017

Lucid Quality: A Year in Review

Lucid is proud to lead the industry with the first independent measurement of sample quality. This quarter, we provide a retrospective view of the year in quality sample.

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News

Polling

August 21, 2017

Despite nationwide protests, more Americans want Confederate monuments to stay than go

Lucid conducted a poll and found that 47% of Americans want to preserve the Confederate monuments.

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Polling

August 11, 2017

Nine months after the election, what can pollsters learn from their mistakes and do differently?

Between August and November last year, the Times-Picayune and Lucid collaborated to develop a daily tracking poll to estimate what might happen on November 8th. Though, like most polls, our prediction was wrong, we have decided to remodel our analysis because we believe our platform is uniquely positioned to provide solutions as the entire polling industry confronts declining telephone response rates.

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Polling

August 7, 2017

The Country Jam of Senator Kid Rock

Musician Kid Rock announced in a tweet that he was considering running for US Senate. On a Lucid poll conducted this week, we asked 552 likely Michigan voters whom they will vote for in the upcoming Senate race. Kid Rock comes as a close second to Stabenow and is a strong frontrunner among Republican candidates.

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Culture

July 19, 2017

YouthForce NOLA is back at Lucid!

YouthForce NOLA returned to Lucid for another outstanding summer internship program.

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